Educational Empowerment Group (EEG) is a leading charter school management company serving the educational landscape across Ohio. Established with a mission to transform education, EEG manages a network of charter schools designed to make a significant impact on student achievement and community development. The group focuses on providing extensive support to schools, offering solutions to overcome industry challenges such as staffing shortages, while also fostering strong community relationships.
Educational Empowerment Group
01 About:
02 Persona:
Mia Gonzalez
- Demographics
– Age: 16
– Gender: Female
– Location: Los Angeles, CA
– Education: High School Student (Junior)
– Background: Lives with her parents and two younger siblings. Parents are
working-class immigrants. Mia is bilingual, speaking both English and Spanish. - Goals
– Short-term Goals: Improve her grades, especially in STEM subjects, and find
resources to help with college applications.
– Long-term Goals: Become the first in her family to attend college, preferably
in a STEM field like computer science or engineering. - Needs
– Access to reliable, understandable educational resources.
– Guidance on college applications, scholarships, and financial aid.
– Support for balancing school work with family responsibilities. - Behaviors
– Uses social media (Instagram, TikTok) frequently.
– Searches for educational content on YouTube and other online platforms.
– Participates in after-school programs and tutoring sessions. - Pain Points
– Limited access to advanced STEM resources at her school.
– Lack of personalized guidance for college applications.
– Balancing schoolwork with helping her family at home. - Digital Proficiency
– Comfortable with technology and uses her smartphone for most online activities.
– Familiar with basic office software and educational platforms used in school. - Motivations
– Strong desire to break the cycle of limited educational attainment in her family.
– Passionate about technology and innovation.
03 Designs:
